Cause Related Marketing

Cause related marketing aligns your company with the Adelaide Botanic Gardens Foundation, representing one of South Australia's most respected and innovative cultural assets.  Build a fruitful partnership while publicly demonstrating your company's commitment to community and a greener future.

Cause Related Marketing can enhance your reputation and influence consumer purchase behaviors. According to a study by Cavill + Co, Australia’s leading corporate-cause partnership builder 77% of Australian consumers would prefer to purchase a product associated with a cause and 54% would switch from their normal brand due to a cause alignment.  A company's contribution to causes has more impact on consumer purchase than advertising, customer loyalty programs or sports/arts sponsorship and 85% believe that companies should promote their cause activity.

For more information please contact the Foundation.
Phone 08 8222 9347 or info@abgf.org

Thank you for considering the Adelaide Botanic Gardens Foundation.

Preserving the past, planting the future.